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Archive | Little Gems

How evergreen content can help you blog more

Evergreen plant and notebook

Software company Hubspot recently reported that 53% of marketers believe creating blogs is their top inbound marketing priority – inbound marketing being the technique of producing content which attracts potential customers, converts them into leads and sales, and grows your business. Those of us who promote our own products and services, or do so for […]

How to prep for a radio interview

Microphone

Radio is by far my favourite medium. As a child I danced along to the charts on a Sunday evening, at secondary school I was introduced to Radio 4’s Today programme, and as an adult at the start of my career I compiled and broadcast the news on a local radio station in Kent. Radio […]

Resources to help small charities ace social media

You can make everything look better with Canva (just go easy on the inspirational quotes, yeah-)

This week I spoke to a group of small charities and non-profits at an event held at Christchurch University in Canterbury. It was part of a wider programme which is looking at the transformative potential of social media and it was great to meet so many enthusiastic staff and volunteers from across Kent. There was great interest […]

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